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InsurTech

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Scope

We identify where InsurTech can create the greatest impact for Generali business units, and match the right scale-ups to address those opportunities. 

Ready? Hit it.

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Assemble

We connect business unit leaders, scale-ups, and strategic partners to co-create solutions that turn outside-in innovation into scalable impact. 

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Scale 

From idea to impact. Every collaboration is built to deliver real business value and scale across business units. 

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About Hits

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Our Story

From 2017, when the Innovation Garage opened as a space for open innovation. To 2019, when Hits was born, formalizing the Corp-Up methodology: co-creating scalable solutions between Generali’s business units and scale-ups. In 2026, Hits became a Generali Group initiative, expanding its reach and impact across the entire Group. 

Our Ecosystem

Our ecosystem brings together InsurTech scale-ups, Generali business unit leaders, strategic partners, accelerators, and academic institutions. Through events, research collaborations, and curated partnerships, we create the conditions for innovation to move from concept to scalable impact. 

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Our Purpose

We create impact for Generali's businesses through the power of Corp-Up. 

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Corporate Partners

Partners

VCs & Investment

VCs & Investment

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VCs & Investment

Partners

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Our Partners

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Corporates

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Partners

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Investors

Scale-Ups

BECOME PART OF OUR NETWORK

Talk to us about InsurTech
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